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Marketing Specialist

Marketing Specialist

Posting Date:  Jan 9, 2021

Minneapolis, Minnesota, United States

Business Area:  Supply Chain
Company:  Körber Supply Chain


We have a full-time position available for a Customer Advocacy Marketing Specialist. This role deploys customer advocacy and reference programs to drive loyalty, retention and growth. They understand the business requirements for customer advocacy and reference programs to enable Körber to meet these requirements with people, processes and technologies. This role will drive results in MQLs/SQLs and closed revenue within customer base



  • Customer advocacy
    • Identify potential advocates with sales and account management
    • Recruit advocates
    • Communicate with advocates
    • Activate advocates throughout the buyer’s journey and customer lifecycle
  • Reference, Referral and Advocacy programs for North America:
    • Deliver and manage the reference program
    • Deliver and manage the referral program
    • Deliver and manage the advocacy program
  • Additional responsibilities:
    • Create approach to reward advocates
    • Determine gamification or loyalty element of programs
    • Collect advocate feedback and insight
    • Catalogue customer evidence (i.e., case studies, testimonials, references)
    • Drive internal adoption of advocacy and reference programs
    • Measure advocate activity
    • Track advocacy impact, report on advocacy impact & take action on advocate feedback



  • Bachelor’s degree or equivalent work experience in marketing
  • 2+ years industry related experience (supply chain software or logistics)
  • 2+ years B2B marketing experience with technology preferred
  • Excellent verbal and written communication
  • Strong analytical skills
  • Organizational skills – marketing campaign & program planning/execution, Automation (Marketo), CRM (NetSuite/Salesforce), project management (Asana)
  • Experience working with or in customer service or sales
  • Attention to detail
  • Required Personal & Social Skills:
    • Creativity
    • Ability to be a “builder” – create from scratch
    • Strong customer commitment
    • Team player and networker
    • Openness, ability to quickly react to changes
    • Flexibility
    • Confidentiality
    • Resilience, ability to work under pressure
    • Excellent time management / structured work approach
    • Capability of setting priorities
    • High degree of self-responsibility
    • Strong communication skills, ability to communicate with all hierarchy levels and customer types
    • High energy
    • Critical thinking & problem solving
    • Influence leadership a plus (being able to work with all levels of the organization)

Recruitment Team
For questions please contact us via jobs@koerber.com.
Please apply exclusively via the “Apply now” button.

For questions please contact us via jobs@koerber.com.
Please apply exclusively via the “Apply now” button.

Körber Supply Chain is a Business Area of Körber, an international technology group with around 10,000 employees and more than 100 locations worldwide. At Körber Supply Chain, we have a broad range of proven supply chain solutions to fit our customers' size, business strategy and appetite for growth. Our customers conquer the complexity of the supply chain thanks to our portfolio that includes software, automation, voice solutions, robotics and material handling – plus the systems integration expertise to tie it all together. Körber helps to manage the supply chain as a competitive advantage.

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